[ Global Billionaires Series 98 ]The Game Changer of Kolon, Lee Woong-yeol: Breaking the Chains and Unleashing Radical Change
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Global Billionaires Masterpiece Series — No. 98 1. Prologue: The Heavy Shadow and the Born Rebel In the history of South Korean conglomerates, the title of "the founder's eldest son" is usually an impregnable fortress and at the same time an inescapable prison. Born as the eldest son of the late Lee Dong-chan, who built the Kolon Group, this prison was particularly tall and solid for Lee Woong-yeol. Born on April 18, 1956, under the sign of the monkey, he was naturally endowed with relentless curiosity and a free-spirited soul. However, the environment surrounding him forced him to wear the mask of a thorough model student and an obedient "successor." While Chairman Lee Dong-chan was widely known to the public for his unique sense of humor and sociability, he remained the embodiment of traditional Confucian authoritarianism at home and within the corporate walls. The fame and the massive brand of "Kolon" built by his father served as a sturdy shield fo...